Nearly thirty three years after Erika Roe famously stripped off to streak across the hallowed headquarters of rugby in front off thousands watching England play Australia, she was in Swindon to launch the centre’s appeal for bras in association with Against Breast Cancer (ABC).
Erika and members of Swindon Supermarine Ladies Rugby Club helped get the appeal going in front of the giant 6 metre bra made by twelve members of Swindon Stitch and Bitch on display in the Brunel shopping centre.
The focal point for the centre’s Bra The Brunel campaign will be a month-long exhibition of bras worn by a myriad of famous names, including the famous fur bikini top worn by Swindon’s own Diana Dors at the Venice Film Festival in the 1950s.
Brunel Centre marketing manager Jane Stewart said: “We were delighted that Erika agreed to launch our Bra The Brunel campaign and are thrilled to have so many bras from famous people on display, including some from Swindon ladies in the public eye including Diana Dors’ iconic fur bikini top.”
Against Breast Cancer funds pioneering research into new treatments and tools for earlier diagnosis breast cancer appeal. Bras donation bins can be found at:
Marks & Spencer Lingerie Department (first floor)
House of Fraser Lingerie Department
Evans/Wallis Canal Walk
Ann Summers Regent Street
Opposite Sainsbury’s (Ground floor)
Opposite Waterstones (Ground floor)
There will also be a bra bin to be found in the foyer at The Wyvern Theatre.
The exhibition is free to enter and will be open from 9am to 5pm from 5 to 23 October 2015. Bra collection bins will remain in place until 31 October.
Watch the video of the bra being put in place at the The Brunel Centre
For more information about Against Breast Cancer
See the Swindon Bra Facebook page
Find out more about joining Stich and Bitch on Facebook or mail: email@example.com