Staff at DW Sports are the latest Swindon people to find their jobs under threat because of the pandemic.
The firm, whose Swindon branch is at the Orbital Shopping Park, has announced that it will go into administration.
It employs a total of 1,700 people across the country.
All of its 75 shops are to close, although the company says it will try to ensure that as many of the 73 gyms it also operates - including one in Swindon - remain open.
Chief executive Martin Long confirmed that covid-19 had led to the closures.
He said: "As a consequence of Covid-19, we found ourselves in a position where we were mandated by government to close down both our retail store portfolio and our gym chain in its entirety for a protracted period, leaving us with a high fixed-cost base and zero income.
"The decision to appoint administrators has not been taken lightly but will give us the best chance to protect viable parts of the business, return them to profitability, and secure as many jobs as possible."
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