Town Centre Caretaker recognised for inspirational work

By Barrie Hudson - 23 February 2021


inSwindon BID Caretaker Freddy Frankland has been recognised by town centre businesses for his dedication and hard work.

  • Town Centre Caretaker Freddy Frankland, left, with veteran business owner Vince Ayris

    Town Centre Caretaker Freddy Frankland, left, with veteran business owner Vince Ayris

Vince Ayris, an independent business owner on Havelock Street for more than 35 years, contacted inSwindon BID - the organisation in charge of promoting the town centre - to share his fellow business owners’ admiration for Freddy's work and to present him with an award.

Vince believes the broader community should be made aware of Freddy's dedication and commitment to keeping the town centre clean and tidy.

He said: "This has been a difficult time for town centre businesses, and despite it being significantly quieter, Freddy has diligently kept up with the maintenance. It is something we have certainly very much appreciated in Havelock Street."

The Town Centre Caretaker role plays an integral part of inSwindon BIDs five-year business plan, for a clean and well-maintained town centre.

inSwindon BID Manager Anita Bellinger said: “I am really proud of Freddy, the award is very well deserved, and it is absolutely wonderful that his work has been thoughtfully recognised by our BID businesses.

"It is a tough and relentless job, but Freddy undertakes the task industriously and with real tenacity. I have been so grateful to the entire BID team over the last year, they have worked incredibly hard throughout these challenging times to support our town centre and visitors.” 

As a mark of this, and on behalf of the town centre business community, Vince wanted to reward Freddy as a way of saying thank you.

He said: "Freddy always goes above and beyond, and it is for that reason we believe he should receive this recognition. He takes great pride in his job, and that reflects in the appearance of the town centre, and for that reason, we want to say thank you!"

For all the latest information from inSwindon BID Company, visit or social media channels, @inSwindon

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