Partnership approach aims to improve social care in Swindon

By Ben Fitzgerald - 13 March 2018


Swindon-based care provider First City Nursing and Care has agreed a partnership with charities Age UK Swindon and Wiltshire and the Royal Voluntary Service to benefit people receiving care in Swindon by joining up the services on offer.

With both organisations also now having a base at First City’s headquarters in Cheney Manor Industrial Estate, the three organisations will be working alongside each other to develop and offer additional services that are needed in Swindon.  This could be through activities such as using Age UK Wiltshire’s forums across the town to engage with more of the local community to find out what they would like, or by accessing the Royal Voluntary Service’s efforts to combat social isolation and loneliness across our older adult population.

Stephen Trowbridge, Managing Director of First City, said: “First City always looks for new and innovative ways of how we can support our local population without putting extra pressures on statutory resources.  Through the work of our charitable arm, Friends of First City, we have already been using volunteers to help combat issues that can make often health problems worse, such as social isolation.  This led us to identifying these links with the excellent work currently in place across Swindon by charity and third sector organisations.  Through these partnerships we can provide a much more person-centred approach, which should make a positive difference to people’s health and overall wellbeing.

“We are implementing an approach to personal care based on a jigsaw, with the person at the centre and each different service, support and even friends and family all slotting together to build the final picture.  This holistic approach will, we believe, have much more of an impact on each person’s health outcomes and enable them to live how they want to with the right care and support.”

Simon Billingham, Director of Business Development for Age UK Wiltshire, added: “We’re very pleased to be part of this collaboration and be able to improve the outcomes for the people in Swindon who need care and support.    This has the potential to make a real impact for Swindon and be an example of true personalised care and support.”

Community Development and Engagement Worker for the Royal Voluntary Service, Heather Still, commented: “This partnership is closely aligned to the Royal Voluntary Service’s mission of supporting people to stay well and remain connected to their community.  We’re excited to be able to bring our campaign to combat social isolation to more people in the area, as well as encouraging others to consider volunteering too.”

For more information on First City, visit or call 01793 434222.


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