Page 12 - link magazine
P. 12

Was it Good Enough for Women?
    Last month The Link magazine's women's writer Elizabeth Wood talked to a group of fourth year girls at
    Greendown School about their hopes and expectations of adult life in advance of a visit to the 'It's
    Women's Work' Exhibition at the Oasis Centre in March. Louise Wilkes came away thinking there must
    be more on offer.
    I was going to begin by telling  one of the college stands would  like a strong dominant woman at
    you of my expectations of the  be more productive. The  this moment. However I did come
    exhibition but I didn't know what  Swindon College stand was a hive  away with something useful at
    to expect. I was quite excited  of activity and there were many  the of the day. A small jewellery
    when I realised how large and  people like me looking through  stand caught my eye and I asked
    important it must be judging by  the leaflets for some information  the woman behind it how she got
    all the publicity it was getting  on their chosen subject. Someone  set up in business. She was very
    and how many people knew  actually came and asked me what  friendly and open and seemed
    about it.                  I was interested in and when I  very genuine. She told me how
      I was quite impressed by the  told her she suggested that I try  she got started on the Young  Above: Elaine Wilkes (photo:
    'What's on Offer' sheets we were  the Adver. stand!   Enterprise Scheme and now sells  EveningAdvertiser). Left: Watching
    given when we arrived. They   Fighting my through a mass of  her work to shops on a sale or  apprentice Sheena Murphy at work
    gave a rundown of what each  women waiting to have a face  return basis. She advised me how  on the Rover stand,from left, Naomi
    stand had and a map so you could  massage I decided to give the EA  to get started and warned me that  Goulding, Gillian Taylorand Abigail
    find what you were looking for. I  another try. This time there was  I should be prepared for a very  Parsons. Below: Paula Thompson
    didn't quite understand the need  somebody there  - a man in a  hard slog and not much cash in  on her waytowiringa plug. Bottom:
    for the discussion groups though.  pinstriped suit looking bored. I  return. The best advice she gave  Considering keyboard skills at SERC,
    When we first entered the main  worked up the courage to speak  me was to be confident and  Julie Wilks, sitting and Sharon
    hail where all the company stands  to him. The response! got was as  determined and to learn to cope  Stand rin, wit hM rs Jenny Backs hell.
    were it looked to me like a craft  follows - "Oh so you want to be a  with rejections  - basically don't
    fair. Trying not let this thought  journalist do you? I hope you're  give up!
    put me off l headed for the Evening  pretty intelligent then  - here why   My general feeling at the end
    Advertiser stand. As I'm eager to  don't you enter our competition?"  of my visit was mixed. I felt
                                                          disappointed and discouraged in
                                                          a way. The stands were all very
                                                          impressive, especially the ones
                                                          from the big companies but it felt
                                                          like all these high and mighty
                                                          people just wanted to impress
                                                          the adults. They seemed more
                                                          anxious that their stand looked
                                                          better than everyone else's and
                                                          that the people that mattered  -
                                                          press, photographers etc. noticed
                                                          them and saw what a good job
                                                          they were doing. They all chose
                                                          to talk to adults and expected us
                                                          to stay on the sidelines and not
                                                          get in the way.
                                                            The men seemed very  flattened mouse. If there is one
                                                          condescending coming out with  piece of advice I would give to
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                                                          remarks like, "so you're one of  the companies who exhibited it
   become a journalist I thought this  Hoping for abit more information  those females who wants to go  would be this. We don't want to
   would be the perfect place to pick  than that, I pressed him further.  into industry are you?" The three  know how big you are and how
   up a few hints and tips to point  "Why don't you go and try the  representatives from Barclays  well-known you are, we don't
   me in the right direction. When I  college stand?" He handed me a  Bank seemed to think the only  even want a copy of your glossy
   got there I found it deserted. So I  stick-on fluffy bug promoting the  reason they were there was to  magazine. We want to know how
   continued onto the BBC Wiltshire  Advertiser and turned away. I felt  promote their company and hand  you did it. How you got where
   Sound stand where there was a lot  as if somebody had just let all the  out keyrings to kids  - talk about a  you are today and how we too
   of people busily trying to set  air out of me-deflated. He treated  hard sell!    can become a success. We want
   everything up and paying no  me like a little girl who should be   I didn't really learn anything  you to talk to us, not show us how
   attention at all to the small group  good and just run along  -  new and I certainly didn't feel  you can turn a simple table into
   of people hoping to talk to them.  patronizing  ***'   like a confident woman ready to  one giant advertisement for your
     I decided that perhaps trying    I must admit I wasn't feeling   take on the world  - more like a  company.
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