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swindonlink.com • April 2012  3
                                       A good news story over 25 years

           This edition marks 300 magazines since The Link first appeared as a professionally produced monthly publication, featuring a royal visit to
           West Swindon.
             Despite the economic down-                               ing to the advertisements.  • The  reason  that  the  front  page
           turn since late 2008, the latest                            So many people tell us they  shows that this edition is number
           of several we’ve experienced                              read The Link from ‘cover to  359 is that The Link was published
           since 1987, and the damaging                              cover’  because  of  the  high  eight times a year as a newsletter
           impact  the  internet  has  had                           quality  news,  views  and  from  December  1978  to  January
           on  paper  publications,the                               information  it  contains.  This  1987.
           magazine  has  continued  to                              trust between the magazine, its   Do you use an iPad?
           be financially viable and to be                           readership and its commercial   At present the page turning
           a strong element in the com-                              supporters  is  something  we   digital version of The Link is not
           munity fabric of its West and                             work  hard  to  maintain  and   iPad compatible.
           North Swindon target areas.                               enhance.  Despite  declining
             The  Link  is  also  highly                             readership  of  paid-for  news-  We’d like to know if you would
           regarded in other parts of the                            papers at a national and local   read the magazine on one. Mail:
           town where it can be picked                               level, we believe the winning   [email protected]
           up, and this will be enhanced                             formula  we  have  developed
           by our new association with                              will ensure we’re going to be
           inSwindon, the town centre                               around on paper for a long time   CYCLE REPAIRS
           management company.                                      to come.                         FREE collection
             The magazine has changed                                 Nevertheless  the  internet  is
           dramatically from the rather                             now very much part of what we    & delivery from
           plain  first  editions  to  the                          do with early breaking stories   home or work
           present  all  colour,  glossy                            appearing at www.swindonlink.    ★	Servicing & repairs
           look. But the aim remains                                com, as well as news that doesn’t
           the same – to give a voice                               make it into the magazine.  Over 25 yrs   ★	New cycles
                                                                                               experience
           to  people  at  a  local  level,                          And where next? Circulation     ★	Parts & accessories
                                The April 1987 front page. Lydiard Park Academy,
           to  emphasise  the  positive   formerly Greendown Community School, is hoping for   is still growing in North Swin-  SAFETY ALERT
           and to celebrate the efforts                             don  and  we  recently  started
                                a royal relaunch 25 years after Princess Anne’s visit          Bikes bought on the internet
           people put into developing                               distributing  at  Mouldon  View
           their communities.           Obviously  we’re  doing  some-  and Blunsdon. If plans for Tadpole   or mail order must be serviced
             Three  features  have  remained  thing right for the advertisers and  Farm and/or Ridgeway Farm are   before being ridden. CALL NOW
           constant. The Link has always been  we  thank  them  for  placing  their  agreed we’ll be there from the first   FOR FAST, FRIENDLY SERVICE
           free,  dependent  on  advertising,  business with the magazine.  occupancy  delivering  good  news   Phil Mitchell: 874873 day or eve.
           and contains highly relevant local   More importantly, thanks should  and continuing to help communi-  or 07850 650956 (mobile)
           editorial content.         go to you, the readers, for respond-  ties develop.                   the bikes to you!




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