Events specialist launches service making meetings and events sustainable

By Barrie Hudson - 9 June 2022

  • Venues and Events International CEO Anita Lowe

    Venues and Events International CEO Anita Lowe

Wanborough-based Venues and Events International has partnered with Greengage Solutions to launch a new sustainable initiative for clients – EVENTsmart.

EVENTsmart is a carbon calculator powered by Smart Carbon that measures multiple emissions of an event.

The launch comes as the largest UK-registered companies and financial institutions are now required to report climate-related financial information. UK companies must legally become net zero by 2050 and reduce carbon emissions by 60 percent by 2028.

EVENTsmart aims to support clients with their carbon offsetting while ensuring Venues and Events International remains ahead of the curve on sustainability. Clients using it will receive emissions data reports displaying their offset requirements. 

Data collected for the reports include travel, accommodation, meeting space, catering, electricity and gas, water usage, event materials and general waste.

EVENTsmart is described as suitable for all types of event programmes as it can measure any form of event, be it a live event at a venue, a virtual event or even an event that uses a client's office space. It allows for reporting single events or a client's combined business and provides a self-certified report that clients can share at Companies House.

Anita Lowe, CEO of Venues and Events International, is delighted at the next step of their sustainable journey with Greengage Solutions. She said: "We have embraced the principle of thinking green in all we do – and we see it as our responsibility to share our knowledge and expertise with clients.

"Sustainability is high on the agenda for many of our clients, and we're always looking for new ways to introduce sustainable initiatives into our events. 

"Having secured the Greengage ECOsmart accreditation for our business in June 2021, launching EVENTsmart was our obvious next step towards further supporting clients with their carbon offsetting."

Andrew Perolls, CEO of Greengage Solutions, said: "The UK hosts around 1.3 million business events annually, with a spend of around £40 billion. The event industry is bouncing back after the pandemic, so this will only increase. Therefore, it's down to businesses to be more responsible around event planning and carbon measurement. 

"Venues and Events International launching EVENTsmart to their clients is a clear demonstration of their commitment to sustainability and supporting the wider meetings and events industry with reducing carbon emissions."

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