The team that went to Luton and never came back.
Where do you begin to dissect this? A failure of the highest proportion. Not only did Town choke at their aim of promotion, but they also bottled a chance of even being amongst the conversation.
Ian Holloway, in this case, has blood on his hands, his head should be on the chopping block. I’m placing the responsibility for Swindon’s dismal demise on his shoulders. 2025 under Holloway was a year of revival and progression, 2026 has been regression.
The first half of the season was excellent, attacking free-flowing football and Finley Munroe. The second half was a polar opposite. Although we should remember the first half as a potential recipe for the next, it should be taken in isolation.
The Swindon team which went to Luton, and won in January, is a different team to the one which unravelled. And it can’t all be down to losing Munroe, it’s how we reacted.
In the space of a few days, Swindon were expelled from the EFL Trophy, lost their star left back, and suffered damaging defeats to Salford in league and cup.
It consumed SN1, and the dark clouds never shifted. Too much focus was on blaming others and wallowing in our own misery. While other teams were progressing at a key stage, Swindon were static, losing sight of what had made them great.
The Robins needed strong characters, instead they gambled on youth in the window. On the whole it didn’t work, the ingredients were no longer there. Ian Holloway is the epitome of character, but he got it wrong by trying to create a siege mentality. Tired bodies and minds needed reassurance and guidance rather than fire.
With the loss of Munroe and a depleting midfield, Holloway had to remain strong or be decisive. He did neither as Town chopped and changed shape throughout the remainder of the season. The patterns of play which once produced a tune now played a dead beat.
The biggest head scratcher was the change to four at the back. An already rickety defence with little protection was isolated further.
Worse still, the confidence of certain players evaporated. Without a natural right back, Will Wright was hung out to dry on the flank. A loyal servant to the club quickly discarded come May, for faults not of his own.
There was no plan B, and we were too far gone to rediscover the plan A. The failure of the task lies with Ian Holloway. The support was fantastic, and the squad had quality. To finish ninth is unacceptable.
The Robins are quickly becoming regulars in the basement division of the Football League. In my opinion, Holloway won’t be the man to change it.
The only encouraging glimpses in 2026 came through individual performances from Holman, Drinan, Tafazolli, and Ripley.
Ideally, we could leave this here, but Town must face up to their failings, learn from them, and go one better.









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