Wiltshire hotel joins global hotel brand to drive tourism

By Anon - 18 July 2018

Business

By Ben Morris

Best Western Great Britain has announced the arrival of the Cricklade House Hotel, Sure Hotel Collection by Best Western to its growing portfolio of over 250 independent hotels.

Set on the edge of the picturesque Cotswolds, while just a 15-minute drive from the town of Cirencester, the hotel is perfect for leisure and business travellers alike.
With onsite facilities including a swimming pool, spa, tennis court and games room, visitors have a wealth of options to indulge in once they return from exploring the nearby countryside. The rooms all feature modern bathrooms and many boast scenic views across the Vale of Cricklade. With the hotel’s candlelit restaurant using fresh, local produce in its European cuisine, the Cricklade House Hotel, Sure Hotel Collection by Best Western is the ideal base for a trip to the area.
Sure Hotel by Best Western is the newest addition to the Best Western Great Britain brand and offers guests great places to stay at fantastic prices. With spacious rooms and upgraded amenities, Sure Hotel by Best Western offers properties that are perfect for relaxing and recharging, whilst providing a unique space for those on business travel who are looking for something special in their surroundings when working away.
James Hemming, Operations Director at Cricklade House Hotel, Sure Hotel Collection by Best Western, said: “We’re extremely proud to join the newest Best Western brand and take our property to the next level. Looking ahead to the rest of the year, we are confident that with the help of Best Western that we can share the success of a global brand that is committed to supporting its properties and maintaining excellent customer service, whilst maintaining our individuality and demonstrating what makes us unique, something we can’t wait to showcase to our guests.”

Rob Paterson, CEO at Best Western Great Britain, added: “We’re delighted to welcome the Cricklade House Hotel, Sure Hotel Collection by Best Western to our brilliantly different collection of independently owned properties. Best Western members are investing for the future and changing for the better and our new Sure Hotel by Best Western brand is an example of how we are delivering more to our guests. We look forward to working in partnership with the team at the hotel to showcase and celebrate their hotel both locally and globally."
Best Western Great Britain recently announced its hotels had invested over £210m since 2015 improving properties and guest experiences. Looking ahead, Best Western forecasts that 2018 is set to be another strong year for investment with a minimum of £70m to be invested by its hotels and a further £28m already set aside for further investment in 2019.
To find out more about the Cricklade House Hotel, Sure Hotel Collection by Best Western, or to book a room, visit: https://www.bestwestern.co.uk/hotels/cricklade-house-hotel-sure-hotel-collection-56110

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