Swindon car retailer crowned in prestigious national award ceremony

By Jaina Arora - 30 June 2026

Business
  • The team at Waylands Volvo Swindon

    The team at Waylands Volvo Swindon

The team at Waylands Volvo Swindon, on Great Western Way, is celebrating after winning four awards, and being a finalist in three, at the AM Awards 2026.


The retailer group was crowned winners in ‘Dealer Group of the Year’, ‘Marketing Strategy of the Year’, ‘Strategic Success’ and ‘Franchised Dealership of the Year’.
 
The AM Awards 2026 bring together the best car retailers in the motoring industry to celebrate their success.
 
This year’s ceremony was held at the Park Plaza Westminster Bridge Hotel in London.

Judges recognised Waylands Volvo’s focus and achievements on digital sales, acknowledging the group’s continued investment in digital capabilities to complement its showrooms and customers’ car-purchasing experiences.

The retailer was also recognised for implementing a range of innovative and creative strategies to enhance profitability and visibility.

Simon Bishop, General Manager at Waylands Volvo Cars, said: “We are delighted to have won four awards and see our wonderful team’s hard work praised by the judges – a truly fantastic achievement for the Waylands team.

“These awards demonstrate our commitment to providing the best experience for our customers, while exceeding all our goals as a company, year after year. We are so proud that our team has been recognised for its incredible drive to offer the best service for customers.

“A huge congratulations to our whole team for their hard work and dedication!”

For further information about Waylands Volvo Cars Swindon, please visit: waylands.co.uk/volvo or call 01793 882299. 

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